Why Should We Care About Creatives? Article By Booyah Advertising Jun 26, 2012 Chango invited Sarah Lockwood, Creative Group Director, to discuss the importance of creative in driving performance in display advertising and what makes a great creative. Check out her interview on Chango’s Blog. Share this article Related Articles Nov 6, 2023 Uncategorized Booyah Advertising Announces Acquisition of PPC Sidekick Read More Oct 25, 2023 Uncategorized Why You Should Use Creative Designed Specifically for Reels Read More Feb 2, 2023 Advertising TrendsContent Marketing Content Marketing 2023: Expert Predictions for Content Marketing Read More