DISPLAY COVID-19 MARKETING RESOURCES

Deciding on your next marketing move during the pandemic is a difficult decision to make, especially for display. We’re seeing unprecedented consumption shifts while consumers spend more time at home. Display formats such as video, native, and audio are surging, and overall desktop and mobile usage is up. Consumer attitudes are changing. The immediate gain we’re used to seeing when a new campaign launches is going away and we will be left with focusing on campaigns that drive long-term benefit. While you decide on your next marketing move, we’re here to help guide you deliver the best message in the right ad format to the most engaged audience.
Melissa McKay

Director of Display, Booyah Advertising

Our CEO, Troy Lerner, is taking COVID-19 marketing questions directly from you!