Recent Blogs
Teams Learn How To Work Better Together During DiSCovery Day
Last month Booyah gathered for DiSCovery Day, a professional development workshop and culture day. Tara Powers, VP of Talent Development, spearheaded the event. She explains, “DiSCovery Day was an opportunity to integrate team members who have been remote, newly hired, or just joined the team through an acquisition.” DiSCovery Day was inspired by the DiSC...
What Is Instagram Promotion? How To Get Started Boosting in 2022
Instagram is one of the world’s most popular social media platforms with over 1 billion monthly users. From cute dog photos to engaging video stories, this visual platform grabs and retains user attention. In fact, Gen Z spends an average of 53 minutes a day scrolling through the endless feed. So, why should your company...
Guide to YouTube Ads: Types of YouTube Ads in 2022
For years Facebook has been the most popular social media site, but it may be getting ready to lose its crown. According to a 2021 Pew Research study, 81% of U.S adults report using YouTube, while only 69% use Facebook. YouTube gets over 22.8 billion visits per month, placing them right behind Google. It’s estimated...
5 of the Best Snapchat Ad Examples in 2022
Known for its funny filters and punchy stories, Snapchat is one of the world’s most popular social media platforms. In fact, the app reaches 75% of the millennial and Gen Z population and has an 80% engagement rate, making it a key channel for brands looking to connect with a younger demographic. Curious what an...
How Booyah Is Growing Employees (Into Managers and Beyond)
LinkedIn research found that employees who committed to learning on the job were 21% happier in their roles than those who didn’t. We want everyone on our team to feel happy and valued, so helping our employees grow and learn seems like an obvious investment. It’s clear to me that the leadership team at Booyah...
7 Reasons Why People Love Working at Booyah
Booyah is an amazing place to work. We’ve been named as a top workplace in publications like the Denver Post, Outside, Inc., and more. Booyah recently claimed the #9 position in Ad Age’s 2022 Best Places to Work for companies with up to 200 employees. This is a terrific achievement. We’re privileged to win workplace...
Booyah’s 7 Predictions for the Top SEO Trends in 2022
84% of marketers currently using SEO as part of their marketing strategy plan to invest the same amount or more in 2022. A solid SEO strategy is important if you want to be easily discoverable by your target audience. As SEO continues to evolve, you need to be prepared for what’s coming next. We’ve got...
6 of the Best Types of Media Advertising To Grow Your Brand in 2022
Media advertising is an engaging ad format that works to increase peoples’ consideration of a specific brand during the exploration and evaluation stage of the consumer journey. Businesses use media ads to support their company’s value proposition, drive new sales, and grow their market share. There are so many types of media ads to consider,...
8 Reasons Why Your Site Needs SEO Content Writing
Written content has been our main method of conveying information for millennia. While video is hoping to disrupt that in the coming years, the Internet and businesses still need writing. A number of folks like to think that they are content writing gurus, but the fact is without the added component of Search Engine Optimization...
Booyah’s Predictions for the Top Trends on Amazon in 2022 & Beyond
Online shopping and e-commerce have become synonymous with industry giant Amazon. The company has worked hard to successfully position itself to be the leader in online retail. While the company has dominated the e-commerce industry for many years, it has also found success through its advertising capabilities. We surveyed our team of Amazon experts to...
Booyah’s Predictions for the Top Trends in Paid Social in 2022 & Beyond
Social media platforms like Facebook, Twitter, and Snapchat are powerful tools for digital marketers. Using these platforms in a paid media strategy gives brands the ability to leverage unique targeting capabilities to reach and engage an expansive audience. We surveyed our team of social media experts to find out the top social media marketing trends...
Booyah’s Top 5 Paid Search Predictions in 2022 & Beyond
Paid search is a valuable marketing channel that will amplify your messaging and effectively grow your business. This proven tactic is a long-time favorite for many advertisers and continues to grow in popularity. As the year comes to a close, initial reports show an 18.6% increase in paid search spending in 2021. Given the competitive...