What Is LinkedIn Advertising?
LinkedIn advertising boosts your content across the world’s premier digital professional network. Think of LinkedIn advertising as a way to attend thousands of tradeshows, but at a mere fraction of the cost. From simpler text ads to sponsored InMail direct messages, LinkedIn enables you to reach your audience when they’re in a professionally-oriented mindset.
Why Is LinkedIn Advertising Valuable?
LinkedIn advertising will help you efficiently achieve your B2B or B2C business goals. It’s an effective platform that allows you to target professionals by segments as granular as industry, job title, and function.
Here’s how your brand will benefit:
#1 B2B Paid Social Advertising Platform
Are you a B2B marketer investing in paid advertising? LinkedIn is chock-full of active business professionals who meet your target audience specifications.
What’s more, this platform provides marketers with all the relevant information needed to target and effectively reach their prospects.
Data from a Wide Range of Professionals
You can bet on hitting the bullseye when you use LinkedIn advertising. LinkedIn houses the mother lode of user-provided professional and career data, guaranteeing accurate and robust audience targeting.
Social Advertising with Staying Power
With consumers spending increasing amounts of time on social media platforms, options for social media advertising abound. However, if B2B marketing is your aim (or B2C marketing to consumers in specific industries), LinkedIn is the platform to leverage. Its usage and reach only continue to grow, and its professional targeting capabilities are unrivaled.
LinkedIn Advertising Capabilities
Brands partner with Booyah to find and acquire more new clients on LinkedIn. Here’s how we do it:
Sponsored Content
As a renowned LinkedIn marketing agency, we'll target your prospects in feeds on mobile devices, desktops, and tablets to deliver captivating content to potential customers. With this ad type, marketers can familiarize prospects with their services before the buying journey even begins.
Sponsored InMail
We're at the forefront of delivering personalized messages to your target audience through LinkedIn messenger. These customized messages ensure that your text gets noticed by high-potential prospects.
Text Ads
Target potential clients via interest-based banner and text ads on users' news and profile feeds. This high-reach, cost-effective ad format enables marketers to gain high-quality leads through CPM and PPC pricing options.
Booyah's LinkedIn Advertising Philosophy
Content Creation Capabilities
Our LinkedIn marketing agency targets potential clients leveraging parameters like age, professional skills, education backgrounds, professional titles, and location. Our captivating content engages prospects and compels them to learn more.
Ad Creative Abilities and Testing
Engage us for real-time delivery of InMail messages that are launched when a target user is active on the platform.
Transparent Reporting
Our agency believes in the spirit of transparency. When working with you, our experts help you learn the basics of LinkedIn advertising. That’s why, for every report you get, you’ll find an easy-to-understand format.
Strategy Evolution
Our experts understand the excitement of business growth. Helping our clients get to places they’ve never been is our favorite part of the job. Work with an agency who’s just as eager to grow your business as you are.
Other Booyah Services
Instagram Advertising
Facebook Advertising
Pinterest Advertising
Snapchat Advertising
