Driving Revenue through Discovery
There are more than 3 billion searches per day.
Your audience is always looking for answers. If they can’t find you, they won’t buy from you. Owned media gives brands the ability to appear to their audience and add value when and where it matters most. The right channels and the right messaging mean you’re pushing the bottom line in the right direction.
Our Organic Media Services
We’re masters of every channel, champions for every vertical.
We use proven methods to attract and engage your audience. Make your website search engine–friendly and get discovered. Use content to build relationships and tell your brand story. Whatever your goal is, we’ve got a tactic to achieve it.
Search Engine Optimization (SEO)
Increase website traffic by making your website discoverable to users of search engines. We offer comprehensive SEO management services — including audits, technical implementation, and ongoing optimization — to increase your online visibility.
Stay top of mind with content that engages your audience and builds trust — blog posts, link-building initiatives, whitepapers, infographics, and more.
YouTube TrueView drives 59.1% lift in branded keyword searches for Dermalogica
“We recommend running YouTube TrueView for awareness or consideration, keeping in mind that strong creative aligned to the target audience is crucial to success.” — Melissa McKay, Former Director of Media, Booyah Advertising The challenge Dermalogica was looking to promote their Phyto Nature Firming Serum product launch. Through this launch, the brand would monitor...Read More
Milani Cosmetics fuels lower-funnel conversions with YouTube campaign
“While YouTube is typically seen as an upper-funnel channel, this data indicates that YouTube is also effective at building brand and product consideration.” — Media Supervisor, Booyah Advertising The challenge Milani Cosmetics sought to promote the launch of additions to their Gilded Eyeshadow Palette collection. The brand was looking to drive brand and product...Read More
SA360 auction-time bidding drives 46% more Paid Search registrations for Dice.com
This case study was made in partnership with Google. Download the case study here. “Using contextual signals available through auction-time bidding has helped us drive unprecedented success in our non-brand campaigns.” — Kevin Tancredi, Senior Search Strategist, Booyah Advertising The challenge Dice.com was looking to increase the number of candidates who register on their website...Read More
Stio increases their revenue by 71.9% by using Data Driven Attribution & Auction-Time Bidding
This case study was made in partnership with Google. Download the Google case study here. “In a very unique Holiday season, Booyah was able to leverage SA360’s powerful tools—enabling us to dynamically optimize campaigns and efficiently drive revenue at scale.” —Noah Waterhouse, Stio’s President & CMO The challenge Stio was focused on driving increased...Read More
Booyah’s Ad Strategy Drives 74% of Total Amazon Sales for Jake’s Nut Roasters
Jake’s Nut Roasters is a natural roasted almond company that specializes in offering unique and bold seasoned flavors. They’re regionally distributed on the West Coast in-store and sell through Amazon and their parent company’s website (Jasper Speciality Foods). The Brand Challenge Jake’s Nut Roasters initially launched on Amazon after being approached to join the platform...Read More
3, 2, 1, Action: How Booyah Helped SlingStudio Steal the Spotlight
Dish needed to prove their new product, SlingStudio, wasn’t just an experiment or ahead of its time. The company’s board waited for results. After launching the product — a portable, wireless multi-camera broadcasting platform — to a tepid consumer response, the team at SlingStudio reconsidered their strategy and partnered with Booyah to try something new....Read More
Booyah Grows Client Conversions by 73% Using Kantar Paid Search Intelligence
In pursuit of new opportunities for its client, a major credit card issuer, one Booyah team sought to gain a better understanding of the competitive landscape across paid search. With so many major players in the crowded credit card category, they wanted more detail and clarity on what their client’s competitors were doing and how...Read More
Booyah’s Organic Media Philosophy
Leveraging Organic Media to Drive Measurable Results across All Channels
We care about our work because our reputation is on the line. Brands who partner with Booyah come to us because of our values in action.
People Are Our Greatest Asset
Every question ends with, “how will this benefit our clients and their customers?”
Our team is solely focused on adding value. This means that no tactic, channel, or ask is off the table. We're building relationships during every campaign. And this is how we sleep easy.
Integrated Team Structure
We have one office in Denver, Colorado for our 120+ employees. Our coffee maker is always running.
We bring dedicated channel experts onto every team. This means that when you partner with Booyah, you speak directly to the experts. Organic, display, social, Amazon, and search. All working together to drive cross-channel efficiency and success.
Expansive Partner Network
We partner with enterprise SEO tools and platforms, so our clients get access to the best SEO analytics out there. What does this mean for you? You get insights and resources that would otherwise be unavailable or financially out of reach.
Data is the decision-maker
Ongoing performance monitoring
We watch Google Analytics like it’s our favorite TV show. From metadata to heatmaps, backlinks and beyond, we’re always uncovering nuggets of data and using them to guide strategy.
Optimization never stops
Our team is constantly looking at data and finding opportunities to move your brand forward and improve organic performance.
Our measurement links and quantifies the impact of one organic effort on your other organic and paid initiatives to extend reach and amplify results.
Integrated Digital Marketing Services
Integrate your owned media campaigns with our other digital marketing services.