Organic & Owned
Media

Organic Media That Drives Results

Organic media is the foundation of every winning strategy. Use owned channels — SEO, content, social — to show off your brand and engage your audience. It’s curation you control.

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Driving Revenue through Discovery

There are more than 3 billion searches per day.

Your audience is always looking for answers. If they can’t find you, they won’t buy from you. Owned media gives brands the ability to appear to their audience and add value when and where it matters most. The right channels and the right messaging mean you’re pushing the bottom line in the right direction.

Our Organic Media Services

We’re masters of every channel, champions for every vertical.  

We use proven methods to attract and engage your audience. Make your website search engine–friendly and get discovered. Use content to build relationships and tell your brand story. Whatever your goal is, we’ve got a tactic to achieve it.

YouTube TrueView drives 59.1% lift in branded keyword searches for Dermalogica

  “We recommend running YouTube TrueView for awareness or consideration, keeping in mind that strong creative aligned to the target audience is crucial to success.” — Melissa McKay, Former Director of Media, Booyah Advertising The challenge Dermalogica was looking to promote their Phyto Nature Firming Serum product launch. Through this launch, the brand would monitor...

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Milani Cosmetics fuels lower-funnel conversions with YouTube campaign

  “While YouTube is typically seen as an upper-funnel channel, this data indicates that YouTube is also effective at building brand and product consideration.” — Media Supervisor, Booyah Advertising The challenge Milani Cosmetics sought to promote the launch of additions to their Gilded Eyeshadow Palette collection. The brand was looking to drive brand and product...

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SA360 auction-time bidding drives 46% more Paid Search registrations for Dice.com

This case study was made in partnership with Google. Download the case study here.  “Using contextual signals available through auction-time bidding has helped us drive unprecedented success in our non-brand campaigns.” — Kevin Tancredi, Senior Search Strategist, Booyah Advertising The challenge Dice.com was looking to increase the number of candidates who register on their website...

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Stio increases their revenue by 71.9% by using Data Driven Attribution & Auction-Time Bidding

This case study was made in partnership with Google. Download the Google case study here.    “In a very unique Holiday season, Booyah was able to leverage SA360’s powerful tools—enabling us to dynamically optimize campaigns and efficiently drive revenue at scale.” —Noah Waterhouse, Stio’s President & CMO The challenge Stio was focused on driving increased...

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Booyah’s Ad Strategy Drives 74% of Total Amazon Sales for Jake’s Nut Roasters

Jake’s Nut Roasters is a natural roasted almond company that specializes in offering unique and bold seasoned flavors. They’re regionally distributed on the West Coast in-store and sell through Amazon and their parent company’s website (Jasper Speciality Foods). The Brand Challenge Jake’s Nut Roasters initially launched on Amazon after being approached to join the platform...

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3, 2, 1, Action: How Booyah Helped SlingStudio Steal the Spotlight

Dish needed to prove their new product, SlingStudio, wasn’t just an experiment or ahead of its time. The company’s board waited for results. After launching the product — a portable, wireless multi-camera broadcasting platform — to a tepid consumer response, the team at SlingStudio reconsidered their strategy and partnered with Booyah to try something new....

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Booyah Grows Client Conversions by 73% Using Kantar Paid Search Intelligence

In pursuit of new opportunities for its client, a major credit card issuer, one Booyah team sought to gain a better understanding of the competitive landscape across paid search. With so many major players in the crowded credit card category, they wanted more detail and clarity on what their client’s competitors were doing and how...

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Booyah’s Organic Media Philosophy

Leveraging Organic Media to Drive Measurable Results across All Channels

We care about our work because our reputation is on the line. Brands who partner with Booyah come to us because of our values in action.

People Are Our Greatest Asset

Customer-Centric Approach

Every question ends with, “how will this benefit our clients and their customers?”

Our team is solely focused on adding value. This means that no tactic, channel, or ask is off the table. We're building relationships during every campaign. And this is how we sleep easy.

Integrated Team Structure

We have one office in Denver, Colorado for our 120+ employees. Our coffee maker is always running.

We bring dedicated channel experts onto every team. This means that when you partner with Booyah, you speak directly to the experts. Organic, display, social, Amazon, and search. All working together to drive cross-channel efficiency and success.

Expansive Partner Network

We partner with enterprise SEO tools and platforms, so our clients get access to the best SEO analytics out there. What does this mean for you? You get insights and resources that would otherwise be unavailable or financially out of reach.

Data is the decision-maker

Let’s Chat about Organic

A digital strategy should be as unique as your business. We know where to start. To learn what's new in earned and organic media, get in touch.

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