Emma is a dynamic, results-driven member of the Paid Media Team at Booyah. She graduated with great distinction from Northeastern University, earning a B.S. in Business Administration with a concentration in Marketing and a minor in Writing. While at Northeastern, Emma completed three full-time internships, gaining invaluable experience with organizations such as EF Education First, SharkNinja, and a biotech startup.

Now a dedicated member of Booyah’s Beauty Team, Emma seamlessly blends her enthusiasm for the fast-paced industry with a deep appreciation for the interplay between data and creativity. Nicknamed “The Hawk” for her meticulous attention to detail, she ensures the accurate execution of media campaigns, from ad trafficking to reporting and proactive optimizations.

Beyond her dynamic role, Emma’s zest for life extends into exploring the world and immersing herself in the vibrant realms of art through writing, sketching, photography and dance.