OUR TEAM
Booyah’s Digital Experts
Who you work with matters. A lot. And we think we got it right. Booyah attracts a certain kind of person. We’re friendly. We care about the work we do. And we’re proud to have our names attached to the results. We appreciate the value of technology but find that people are usually the source of our success. We treat the whole world like a small town, and we’ll always welcome you in as a client, employee, or industry partner.
Executive Leadership
Troy Lerner
Chief Executive Officer
Dan Gallagher
Chief Strategy Officer
Katie Holdsworth
Chief Operating Officer
Kristopher Knight
Chief Financial Officer
Team
Nicholas Accurso
Associate Account Coordinator
Natasha Anker
Associate Account Coordinator
Christine Aultz
Account Director
Jamil Bhuiyan
Associate Account Coordinator
Emily Blomquist
Associate Digital Media Manager
Keegan Brady
Coordinator
Aaron Bronson
Creative Director
Lindsey Broussard
Search Strategist
Nick Capocelli
Digital Media Manager
Brooke Carrick
Accounting Manager
Kara Cascio-Mariana
Account Director
Colin Cavanaugh
Account Manager
Adelaide Conway
Coordinator
Tyler Corcoran
Senior Data Analyst
Aubree Cross
Head of Marketing
Zack Davisson
Content Marketing Manager
Mariena Dearman
SEO Strategist
Emma Dell
SEO Manager
Haley DeParde
Account Director
Julia Dukes
Coordinator
Scout Feucht
Digital Media Strategist
Cailin Fisher
Group Director
Kylie Fogo
Associate Account Coordinator
Lynn Fowler
Director of Search
Jack Garcia
Account Manager
Elliot Glass
Senior Content Marketing Manager
Kyle Goodwin
Digital Designer
Savanna Greeley
Media Planner
Pilar Grimes
Associate Account Coordinator
Sami Heffernan
Coordinator
Lauren Hojan
Associate Account Coordinator
Jeremy Holcomb
Account Manager
John Holland
Senior Director
Kathleen Kennard
Senior Search Strategist
Drew Kleppe
Account Director
Avery Langhoff
Associate Search Manager
Taylor Leis
Coordinator
Quinny Li
Director of Analytics
Victoria McGinnis
Senior Digital Media Manager
Madison Meagher
Digital Media Strategist
Lindsey Mericka
Account Director
Annie Miller
Account Manager
Kate Miller
Senior Search Manager
Peyton Miller
Associate Account Coordinator
Annie Moltz
Digital Media Strategist
Kevin Moss
Search Strategist
Bailey Mulherin
Director of Paid Social
Ellie Muñoz
Senior Digital Media Strategist
Alex Namatevs
Group Director
Marie Northrup
Account Director
Jenny O’Brien
Senior Coordinator
Candice Oliver
Business Development Representative
Charl Oosthuizen
Senior Director
Leah Perkins
Digital Media Manager
Devin Rafferty
Senior Coordinator
Kourtney Reeves
Senior Coordinator
Ryan Reichl
SEO Manager
Natalie Reider
Coordinator
Lindsay Rinner
Senior Digital Media Strategist
Nikki Romaglia
Senior Coordinator
Mike Rueb
Account Manager
Jennifer Seminara
Digital Media Strategist
Caleb Steber
Inside Sales Manager
Crystal Stewart
Vice President
Travis Tallent
Director of Organic Media
Kevin Tancredi
Media Supervisor
Andy Thompson
Director of Marketplace Services
Meagan Traver
Digital Media Manager
Jenna Tully
Director of People
Sara Warden
Associate Digital Media Manager
Jane Weggenmann
Data Analyst
Erin Westermann
Senior Coordinator
Kaitlin Williams
Senior Director
Jacob Wolfe
Associate Account Coordinator
McKenna Woodvine
Senior Search Manager
Ryan Wright
Marketplace Strategist
Sara Young
Media Supervisor
Katie Zapp
Staff Accountant
Recent Blogs
Walmart SEO: How To Increase Your Online Marketplace Sales
Online marketplaces chalked up nearly $2 trillion in sales in 2020. Although Amazon led the way, Walmart is ramping up to take a larger share—its online sales in the United States jumped by 79% in the 2021 fiscal year. If you’re a marketplace seller, it is time to tap into Walmart’s success. Read on to...
When To Use Paid Search and Organic Search Together
We’ve come a long way from the smoke-filled boardrooms of Mad Men advertising. Today, getting your brand seen and heard is a digital process, and it requires understanding the different routes of online advertising, and how those pathways can crossover. Take paid and organic search. An organic click is when a user clicks on a...
Why Build a Digital Marketing Funnel?
Many companies just beginning to establish their digital presence think only in terms of “sell now, sell fast, sell a lot.” Ultimately, selling your service or getting your product into the hands of consumers is the end goal. However, attracting an audience and seeing an excellent ROI doesn’t happen with the snap of a finger. ...
How To Use Local Video Marketing in Denver
The momentum towards video content has been steadily building throughout the past decade, and there is no sign of slowing down. Video content offers your brand an effective way to engage with your audience, demonstrate your services, and easily share your brand across all platforms. One secret to video marketing that’s rarely exploited? Thinking small....
The eCommerce Holiday Readiness Playbook
With just the swift click of a “Buy Now” button, holiday shopping has transformed into an incredibly easy and effortlessly streamlined experience. Each year, more and more consumers are transitioning towards eCommerce-driven holiday shopping. In 2019, Cyber Monday became the biggest online shopping day in U.S. history, with record sales reaching nearly 10 billion dollars....
Content Strategy Framework: 5 Steps To Creating Impactful Content
Having a thoughtful and consistent output of content will help you succeed with content marketing. However, these types of efforts are unsustainable without a framework that lets you create high-quality content at scale. Content is a long-term strategy, and a content strategy framework will ensure your content marketing efforts can continue driving results for years....
Video Marketing Tips: 6 Ways To Make Your Campaign Stand Out
Have you been debating whether or not to add video into your marketing strategy? Well, now is the time. Since 2018, marketing trends have transitioned from written and photo-based content to engaging and captivating video content. The demand is there. More than 50% of consumers want to see videos from brands over traditional photos or...
The Ultimate 2022 Online Marketplace List
In 2020, eCommerce retail accounted for over 4 trillion dollars in sales. While the pandemic gave these sites a boost because of safety protocols surrounding in-person shopping, there is no doubt that online marketplaces will continue to have a massive stake in the global economy. And while 2021 has occupied an odd liminal space between...
5 Tips To Creating a Successful YouTube Video Ad Campaign
YouTube is one of the most promising platforms for advertising for a number of reasons. Its enormous user base of 2.3 billion is reason enough to consider the site a goldmine for marketers and brands. Video ads are also extremely effective — video ads generate 1200% more shares than text and image content. Video ads...
A First-Hand History of Colorado Pack Burro Races
Colorado is a unique place, home to many strange and interesting phenomena. One activity that embodies Colorado perfectly is the esoteric — and extremely fun — sport of pack burro racing, where contestants race to lead donkeys (burros), loaded with mining gear, through the mountains. Burro racing is fascinating to me. It’s derived from Colorado’s...
Booyah Ranked in Top 20 Marketing Agencies in Denver
It’s no secret that we love our local clients at Booyah. After all, Denver is our home and people are our pride. Our teams use data to provide a big-agency experience with a signature Rocky Mountain flair and none of the ego. The Denver-based team at Booyah knows what makes Colorado special, and we put...
4 of the Best Media Advertising Examples in 2021 (So Far)
Lindsay Rinner
August 12, 2021
The COVID-19 pandemic certainly brought marketers a plethora of new advertisement narratives. Along with the ‘we’re in this together’ messaging, fashion brands turned to producing trendy face masks, health companies advocated the significance of washing your hands, and transportation businesses preached the importance of wearing a mask while using their services. Now that we’re seemingly...
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